TeamUp Pricing 2026: Plans, Branded App and Real Cost

TeamUp charges by active customers a month: $119 for up to 100, rising to $379 past 500, plus $99 for a branded app. Every band, real totals at 10, 30, 75 and studio size, and what is not published.

Trainera Team
October 12, 2026
9 min read
TeamUp Pricing 2026: Plans, Branded App and Real Cost
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How much does TeamUp cost in 2026?

TeamUp costs $119 a month for up to 100 active customers and rises in steps to $379 a month once you pass 500 active customers, on a month-to-month subscription with no setup fee. A custom branded app is an optional add-on at $99 a month on top of that. Every tier includes the same features, and the price ladder is published in USD, GBP, EUR, AUD and CAD on the TeamUp pricing page (checked October 2026).

The number that sets your bill is not how many members sit in your account. It is how many of them book or buy something in a given month. That one detail decides whether TeamUp is cheap or expensive for your studio, so most of this page is about working it out for your numbers.

TeamUp plans and prices, tier by tier

TeamUp sells one plan with every feature included, and the monthly price moves with your active customer count.

Active customers a monthUSDGBPEURAUDCAD
0-100$119£99€99A$179C$159
101-200$189£139€149A$269C$259
201-300$219£179€189A$339C$299
301-400$249£209€229A$399C$339
401-500$289£249€279A$479C$399
501 and more$379£299€329A$549C$519
Custom Branded App (add-on)+$99+£79+€89+A$149+C$119

All prices are monthly. The pricing page does not show an annual plan or an annual discount, so if you want yearly billing, ask TeamUp directly. The CAD app price appears only in the pricing page data; the branded app page lists the GBP, USD, EUR and AUD figures and says app updates and edits are included and you can cancel the app with no cancellation fee.

What counts as an active customer

TeamUp's own definition: "An active customer is someone who has a registration or purchases something from your business during the month. A customer is only ever counted once." In practice that means:

  • A member who comes to twelve classes in October counts once for October.
  • Lapsed members who did nothing that month do not count, even though they stay in your account.
  • A one-off drop-in who buys a single class does count for that month.
  • Your count can change month to month, so a busy January can put you in a higher band than a quiet August.

What every tier includes

The pricing page lists the same feature set for all tiers: memberships and packs, appointments and instructor availability, waivers and forms, online booking, courses, online and in-person payments, a customer store, POS, gift cards, joining fees, a penalty system, reports, scheduling, pay rates, 2-way calendar sync, access control, email and SMS, on-demand programming, family accounts with shared memberships, lead management, referrals, reputation management and an API endpoint. You can run an unlimited number of locations from one account.

What TeamUp costs at 10, 30 and 75 clients, and at studio size

Anything up to 100 active customers is the same $119 a month, so 10, 30 and 75 active customers all cost $119, or $218 with the branded app.

That flat first band is good news for a new studio and less good news for a solo trainer with 10 clients, who pays the same as a studio with 95. The table below adds larger studios so you can see where the steps land. The yearly column is simply twelve months at that monthly price, since no annual discount is published.

Active customers a monthTeamUp subscriptionWith branded app12 months at that price (no app)
10$119$218$1,428
30$119$218$1,428
75$119$218$1,428
150$189$288$2,268
250$219$318$2,628
450$289$388$3,468
600$379$478$4,548

These totals do not include payment processing, which is the main cost TeamUp does not publish on the pages we checked.

What else can change your TeamUp bill

The subscription is predictable; the open questions are payment processing and how your active count moves through the year.

Cost itemWhat TeamUp publishesWhat to ask or check
SubscriptionSix bands by active customers, month-to-month, no contractYour highest active month in the last year
Branded app$99 / £79 / €89 / A$149 a month on topWhether you need your own store listing or the standard app is enough
Setup and data importNo setup fee; import by "an expert" includedWhich data they move: members, passes, bookings history
Payment processingRates not published on the pages checkedThe exact rate per card payment and whether any platform fee is added
Annual billingNot shown on the pricing pageWhether a yearly discount exists
Staff seatsNo staff limit stated on the pricing pageWhether instructors and front desk logins cost extra
LocationsUnlimited locations in one accountWhether active customers are counted across all locations together

On processing: TeamUp's Pilates page lists Stripe, GoCardless and ACH as payment options. For a reference point, Stripe's standard US rate for online card payments is 2.9% plus 30 cents per successful charge, per Stripe's pricing page (checked October 2026). Confirm with TeamUp what you will actually pay before you move your memberships.

A message you can send to TeamUp's sales team as is: "We run about 140 active customers in a normal month and around 210 in January. Which band do we pay in January, is there any platform fee on top of Stripe's card rate, and do instructor logins cost extra?"

Who TeamUp fits, and who should look elsewhere

TeamUp fits class-based studios and small gyms that want every feature at one published price and like month-to-month terms.

It is a strong pick if you:

  • Run group classes with capacity limits and want automatic waitlists, late-cancel and no-show penalties, and the option to let regulars keep their favorite class spot on a recurring basis.
  • Sell a mix of memberships, packs, intro offers and appointments. TeamUp lets you set up free trials or paid trial weeks.
  • Run more than one location and do not want to pay per site.
  • Want an on-demand video library inside the member account and app, hosted on YouTube or Vimeo, with no content limits in TeamUp.

You may be better served elsewhere if:

  • Reformer spot selection is a must. We did not find pick-a-spot booking on the TeamUp pages we checked. That does not prove it is missing, so ask in the demo. Several studio tools state it openly; our Pilates studio software comparison lists them.
  • You are a solo online coach. A per-active-customer studio system is built around bookings and passes, while you mostly need programs, check-ins and messaging.
  • Your active count sits right on a band edge. A studio at 95 to 110 active customers will flip between $119 and $189, so budget for the higher figure.

Where Trainera fits

Trainera's gym plans are priced per plan, not per active customer or per member: Gym Core is $119 a month with unlimited members, White Label is $219 with your own branded iOS and Android apps, and Studio is $259 (US dollar prices; prices differ by country on trainera.fit/pricing).

The first 3 trainers are included and each additional trainer is $15 a month. Core covers a web dashboard, membership packages, a digital member card with QR check-in, a leads CRM with a 7-stage pipeline, a class planner with recurring series and rosters, a gym website with your own domain, a members-only community feed and online courses. You sell membership packages online by card through the gym's own Stripe account with a 0% Trainera platform fee, and payments taken at the desk can be recorded. New gyms get a 7-day trial with no card.

ItemTeamUpTrainera for gyms
Pricing basisActive customers a monthFlat per plan, unlimited members
75 active customers$119$119 (Core, up to 3 trainers)
450 active customers$289$119 (Core, up to 3 trainers)
Branded app+$99 a month add-onIncluded in White Label ($219) and Studio ($259)
StaffNo limit stated on the pricing page3 trainers included, then $15 a month each
Recurring billingStripe, GoCardless and ACH listedOnline package purchase is a one-off card payment; no direct debit

Be honest with yourself about the last row. Trainera does not auto-charge members every month, and its published gym features do not list waitlists, late-cancel penalties, POS or spot selection. If automated recurring billing and deep booking rules are the core of your studio, TeamUp is likely the better fit. Trainera makes more sense when you also want training and nutrition plans, courses, a community feed and a branded app in one flat price, and when your member count is large enough that a per-active-customer price starts to climb.

TeamUp alternatives worth pricing

If you are shortlisting, price at least two other tools with your real active count.

How to get your exact TeamUp number in 15 minutes

You can price TeamUp accurately before any sales call with data you already have.

  1. Export the last 12 months of bookings and sales from your current system.
  2. Count unique customers who booked or bought something in each month.
  3. Take your highest month, not your average, and find its band in the table above.
  4. Add $99 if you want the branded app in your own store listing.
  5. Estimate processing on your monthly card volume and ask TeamUp to confirm the rate.
  6. Use the free 7-day trial to book a class and buy a pass as a member would, on your phone.

If the number you get is close to a band edge, run the same calculation for one year ahead with your growth plan. That tells you which band you are really buying.

Prefer one flat price that does not move with your active count? See how Trainera works for gyms and start a 7-day trial without a card.

Frequently Asked Questions

How much is TeamUp per month?

TeamUp costs $119 a month (£99, €99) for up to 100 active customers and rises in steps to $379 a month for 501 or more, on a month-to-month subscription. Prices on goteamup.com/pricing, checked October 2026.

Does TeamUp charge per member?

Not per member on file. TeamUp charges by active customers: people who book or buy something in that month, each counted once. Members who did nothing that month do not count.

How much does the TeamUp branded app cost?

The Custom Branded App is $99, £79, €89 or A$149 a month on top of your TeamUp subscription. Updates and edits are included and you can cancel it with no cancellation fee.

Does TeamUp have a free trial or setup fee?

TeamUp offers a free 7-day trial with all features. There is no setup fee, data import by their team is included, and there is no contract.

Is TeamUp cheaper than Trainera for a gym?

Up to 100 active customers both start at $119 a month. Above that TeamUp steps up by active customers, while Trainera Gym Core stays $119 with unlimited members (3 trainers included, then $15 each). The feature sets differ, so compare booking and billing needs first.

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